Director’s One Pager: Synchronise in 2019
2019 will certainly be another extremely challenging year in the food and drink industry and with the rapidly looming Brexit deadline many businesses will de-prioritise growth initiatives as they wait to assess consumer confidence.
We have worked through more than 20 sources of independent data to identify 7 big themes for our clients to focus on in 2019 to help them activate new consumer engagement and enhance their customer traction.
Experience has shown us that 1 month cessation of innovation momentum takes at least 6 months to recover.
There has never been a better time to ensure that all the independent elements of your 3 year growth strategy are synchronised.
Are your insights in tune with your consumer needs? Are your category arguments supporting your innovation solutions? Are they up to date? Are they commercially robust?
Does your marketing sync with your Sales team? Are you tapping into the opinions of the emerging generations represented in your business?
Over the last 7 years of helping food and drink businesses super engage their customers and consumers we have developed a highly effective process that helps bring all these critical facets together to drive impactful action.
If you want to kick start 2019 in a manner that sets you apart from the pack and gives you a commercial advantage as you plot a growth trajectory over the next 3 years then give us a call to arrange your 1 day Synchronise workshop.
ROB ILES
MANAGING DIRECTOR
T: 07970 089803
E: rob@visionise.co.uk
W: visionise.co.uk
I: @visionise_ T: @visionise_